Social Media Demographics

By yellowleaf

April 16, 2013

Recently, Mashable posted an article about the demographics of social media. Pew Research Center and Docstoc help us see this in a really great infographic. We’ve included that below.

Each month at Yellow Leaf Marketing we provide our clients with in-depth reports on their social media and digital marketing success. We measure specific KPIs to show them the health of their programs or where things need to be improved. I’m constantly intrigued at the diverse and sometimes surprising demographics of our clients’ fans, followers and visitors.

This is a great look at social media demographics as a whole. Enjoy!


What surprised you about these findings? Does this change or help frame up the way you will use social media as an extension of your brand? Tell us in the comments!

We'd Love to Hear What You Think


subscribe to our

email updates

We do our best to share ideas weekly that inspire the way we live and the way we do marketing.