Archives For Social Media Statistics

I’m learning that so much of what I do now is educate clients. I pray it’s helpful for them and the success of their brands. From what I’m seeing, I think it is.

Photo courtesy of ©iStockPhoto.com/axllll

Photo courtesy of ©iStockPhoto.com/axllll

It’s true, much of my time now is spent on phone calls or in email conversations educating on best practices or the “smart” way to do something. This got me thinking: “I’m working to move my clients forward on a timeline of social media and digital competence.” So here are the four stages of socia media competence the way I see them:

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Recently, Mashable posted an article about the demographics of social media. Pew Research Center and Docstoc help us see this in a really great infographic. We’ve included that below.

Each month at Yellow Leaf Marketing we provide our clients with in-depth reports on their social media and digital marketing success. We measure specific KPIs to show them the health of their programs or where things need to be improved. I’m constantly intrigued at the diverse and sometimes surprising demographics of our clients’ fans, followers and visitors.

This is a great look at social media demographics as a whole. Enjoy!

Which-demographics-use-what-social-media

What surprised you about these findings? Does this change or help frame up the way you will use social media as an extension of your brand? Tell us in the comments!

This infographic (provided by the good folks at SocialBakers) gives us a wonderful snapshot of our current world of social media. Some of the statistics may surprise you. If you were the chief-marketer for a brand, what does this information mean to you? What can you learn from it?

Trying to make sense of it all? Let’s talk.